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Posts Tagged ‘gShift Labs’

Being visible is key to having a successful start-up. Customers and investors are relying more heavily on the internet to gain information about your company and product. Optimizing your website for search engines and having an online presence in today’s social media tools can help you gain an edge over your competitors.

Join us for Search Engine Optimization and Social Marketing at our “Growing Your Business” breakfast event series Thursday, December 9 at the University of Toronto Mississauga’s Faculty Club.

Our  guest speakers include:
Dev Basu, President and CEO, Powered by Search, is a leading Toronto-based Internet marketing agency specializing in Search Engine Optimization, Local Search Optimization, and Paid Search- driven marketing solutions for Fortune 1000, and small and medium-sized businesses. In 2010, Powered by Search was ranked amongst the Top 3 Local Search optimization firms in Canada, by independent market research firm, TopSEOs. Dev is also a guest lecturer for upper level information marketing courses at the University of Toronto and Seneca College.

Krista LaRiviere, Co-Founder & CEO, gShift Labs. This is Krista’s third software start up having successfully exited from the previous two. Having been in the Internet marketing space for over ten years, Krista is able to identify trends and gaps in the daily lives of Internet marketers. gShift has web presence optimization software that is demystifying, simplifying and standardizing organic search. Her vision is to change the way people think of and perform organic search optimization.

Roy Pereira, President and Founder, Shiny Ads, an advertising technology company focused on helping online publishers maximize revenue from advertisers of all sizes. Roy has over 15 years of experience in technology companies and has been involved in 5 startups with his first in 1992 which focused on Internet and Email software. He has been a marketing executive at both medium-sized public corporations and VC-funded startups, and also has a highly technical background with several patents and Internet standards to his name.

The Research Innovation Commercialization (RIC) Centre and the Ontario Center for Environmental Technology Advancement (OCETA) jointly host the 10-event series, which runs from September to June 2011.

For a complete schedule visit riccentre.com

Pre-Registration $25, Pay at Event $30 (covers breakfast and parking). To register, visit www.riccentre.com.

For more information, contact Shantanu at shantanu@riccentre.com or at (905) 273-3530.

The RIC blog is designed as a showcase for entrepreneurs and innovation. Our guest bloggers provide a wealth of information based on their personal experiences. Visit RIC Centre for more information on how RIC can accelerate your ideas to market.

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